Roberto L. Flores, professionally known as Lil Rob, is an American rapper, producer, and actor born on September 21, 1975, in San Diego, California. Raised in the La Colonia de Eden Gardens neighborhood of Solana Beach, he began his music career in the early 1990s under the moniker Lil Rob & the Brown Crowd. His debut single, “Oh, What a Night in the 619,” was featured on his 1997 album “Crazy Life.” In 2005, Lil Rob achieved mainstream success with the single “Summer Nights,” which peaked at number 36 on the Billboard Hot 100. Over the years, he has collaborated with artists such as E-40, Ice Cube, and Paul Wall, contributing significantly to the Chicano rap scene. In 2024, after a nine-year hiatus, he released the album “All To The Bueno,” marking his return to the music industry.